Monday, 24 February 2014

Initial Logo Development

This was the initial design for the Logo for DOZO, I wanted to use this already existing Type as i thought it looked siilar to Bamboo which is a plant commonly grown in Asia, along with the chopsticks to help create the Z shape, However after trying to apply the logo I felt that it didn't look as sophisticated as I wanted it to. 







I played around with the thickness of the Chopsticks and how they interact with the other lines, After speaking with others I have decided to create my own typeface for the Logo, It will be made up of shapes which represent different aspects of japanese and Asian Culture. 




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